What Does A Good Content Strategy Look Like Step 7 Amplify Your Content Strategy A sound content marketing strategy framework and targeted content creation are only part of the equation It s incomplete unless you get that content in front of your audience There are several ways to distribute your content so it gets seen and shared by as many people as possible
Plus with 70 of marketers actively investing in content marketing developing a good content strategy is critical to but these questions are the core of a useful content strategy Look at high level business goals notes from meetings and notes from your team then do some solo research to make sure your goals have staying power Your content strategy details your plan to use content in a way that moves you closer to your business goals Take a closer look at each step 1 Define your content strategy goals Reflect on the work you ve done so far to determine the content topics you d like to address across your various content types Here consider topics at the
What Does A Good Content Strategy Look Like
What Does A Good Content Strategy Look Like
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What Does Your Strategy Look Like The Simple Sum Singapore
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What Does Your Strategy Look Like The Simple Sum Singapore
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Discover what a content strategy looks like and how it can help your business effectively plan create and distribute content Think of a good content strategy like a blueprint it gives you a solid plan but also lets you make changes as you go along It s all about finding that sweet spot between having content development and being Content Strategy Deliverables Since your content strategy is a blueprint for execution that can be handed to content creators you will want to include information that addresses the following Use as much detail as necessary to ensure the creation of good quality content Some of these content strategy deliverables include Brand Voice
A powerful content strategy helps you tell the right stories connect to the right audience and inspire that audience to take action At its core it aligns your output and resources ensuring you create content that resonates with your customers and drives your business goals forward Your business case for innovating with content marketing By communicating your reasons for creating content the risks involved and your vision of what success will look like you are much more likely to gain executive support for your strategy and to get permission to make a mistake here and there as you figure out what works best for
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Like that s not a content strategy Like so I actually found it really hard So 10 years ago for me as a content strategist I was going into whatever keyword tool I could find And like I guess I ll find something about insurance I guess I ll do it this way I found it horrifying Lot of guessing George B Thomas Lot of guessing A good content strategy considers a KPI and then works towards reaching it It is a roadmap that plans out the exact steps that if followed help you to reach that goal Eighty eight percent of consumers say that authenticity is an important factor when choosing brands they like or support So don t delay find your voice today Step
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